12 Amazing Ideas For Your Studio's Pricing Strategy

Part of the FitGrid AI Advisor suite, Pricing Strategy lives within your studio’s intelligence layer—analyzing your pricing, package mix, and attendance trends to reveal exactly where you’re leaving money on the table. Whether you're setting rates, reworking memberships, or fixing drop-in issues, this tool brings clarity to every pricing decision.

What Can Pricing Strategy Help With?

Optimize Package Revenue

• See which packages make (or lose) money
• Identify low-margin or underused pricing options
• Compare real-world revenue per package
• Spot which packages clients buy—but don’t use

Align Pricing With Behavior

• Match pricing to actual attendance trends
• Track package usage vs. purchase
• Identify over- or under-utilized memberships
• Prevent over-discounting or undercharging

Strategic Decision Support

• Adjust intro offers based on real ROI
• See which packages support retention
• Forecast impact of small pricing tweaks
• Set better pricing tiers for client segments

Make Confident Changes

• Back up pricing updates with real data
• Prepare talking points for client or staff questions
• Run “what-if” scenarios for new pricing
• Avoid costly mistakes when raising rates

Real-World Scenarios

The Too-Popular Package
One package is flying off the shelves—but making you the least money per visit. Pricing Strategy shows the loss. You adjust the terms, and the revenue margin climbs.

The Ghost Membership
A 10-pack sells well, but 40% of buyers don’t finish it. Pricing Strategy flags the drop-off. You tighten the expiration window and increase average usage value.

Raise Prices Without the Panic
You’re ready to raise drop-in rates, but worried about backlash. The tool shows attendance won’t dip much—and how much extra revenue you’ll gain. You move forward confidently.

The Bottom Line

Pricing Strategy gives you the clarity to charge smarter, sell better, and avoid costly missteps. It’s not guesswork. It’s precision, built for profit. 

‍Explore Pricing Strategy inside AI Advisor—and turn your pricing into a power tool.

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